We live in an era when anyone can announce anything to everyone. You’d think that would be a good thing. In most cases, it’s not. Most of the time it’s a race for cheap attention. For nonprofits seeking the unearned notice of followers on social media, it’s quickly turned into a race to the bottom...
It's Your Turn
Larry C. Johnson is the founder of The Eight Principles. His mission is to give nonprofits and philanthropists alike the opportunity to achieve their shared visions. With more than 25 years of experience in charitable fundraising and philanthropy, Larry knows that financial sustainability and scalability is possible for any nonprofit organization or charitable cause and is dependent on neither size nor resources but instead with the commitment to create a shared vision.
Larry is the author of the award-wining book, “The Eight Principles of Sustainable Fundraising.” He is the Association of Fundraising Professionals’ 2010 Outstanding Development Executive and has ranked in the Top 15 Fundraising Consultants in the United States by the Wall Street Business Network.
Larry C. Johnson is the founder of The Eight Principles. His mission is to give nonprofits and philanthropists alike the opportunity to achieve their shared visions. With more than 25 years of experience in charitable fundraising and philanthropy, Larry knows that financial sustainability and scalability is possible for any nonprofit organization or charitable cause and is dependent on neither size nor resources but instead with the commitment to create a shared vision.
Larry is the author of the award-wining book, “The Eight Principles of Sustainable Fundraising.” He is the Association of Fundraising Professionals’ 2010 Outstanding Development Executive and has ranked in the Top 15 Fundraising Consultants in the United States by the Wall Street Business Network.
Fundraising is a value-for-value proposition. But it’s not the value you’re probably thinking of. It’s not trinkets bought at auctions, dusty trophies or cheesy "thank you" notes. It’s definitely not the momentary feel-good after agreeing to “give a dollar to..." in the check-out lane. So what is it?...
It starts with the best of intentions. Your organization is focused on helping others — some in serious need.
When we decide to give someone a gift, we usually try really hard to get a gift that is meaningful to the person we’re giving it to.
When we’re trying to grow a business or an organization, there are several ways we can do it.
The only way to get things done is to take control of the situation and move forward. Success may be incremental.
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