Three Tools to Help Engage Members Online

2) Message boards. Message boards can be used to put members in contact with other members. The authors use the example of the March of Dimes, whose online community, ShareYourStory.org, allows members to post questions, respond with answers or advice, or encourage each other. “Reading the first-hand experience of another member can be just as interesting and meaningful as a face-to-face meeting, not to mention much more convenient for all parties involved,” the authors write.