Recruiting and Retaining Outstanding Fundraising Volunteers
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1) What are our organization’s needs?
2) Who is drawn toward our work?
3) Who are our advocates?
Throughout the recruitment process, there are two potentially dangerous situations that can arise. Nearly every nonprofit manager with some experience has negotiated these at one point or another, and they are somewhat tricky to deal with. The first is the problem of the nominal volunteer. This is the individual who simply is using your agency to pad his resume or advance himself personally. Sure, it’s great to have volunteers claim a portion of their fame through your work, but beware the volunteers for whom that is the prime motivation. The priorities simply are out of order and typically will not benefit your organization over the long term.
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- People:
- John A. Scola
- Places:
- Orange in California
John A. Scola
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