Following is a sampling of lists available to reach animal lovers as potential donors.
American Veterinary Medical Association: Target 59,248 active, paid U.S. members of an association for veterinarians. Price: $100/M. Call: Infocus Lists, 800.708.5478; e-mail firstname.lastname@example.org; or visit www.infocusnet.com.
Animal Legal Defense Fund: Target 90,425 24-month donors to an animal-rights organization working to defend animals from abuse and exploitation. Price: $85/M. Call: A.B. Data, 800.558.6908; or visit www.abdata.com.
ASPCA: Target 395,011 individuals who, in the last 36 months, have given to an organization that helps abandoned and injured animals, and supports animal welfare education and programs. Price: $65/M. Call: Atlantic List Co., 703.528.7482; or visit www.atlanticlist.com.
Best Friends Animal Society (ANACAPA) Donors: Target 141,082 36-month donors to a no-kill animal shelter in southern Utah. Price: $70/M. Call: Names in the News, 415.989.3350; e-mail email@example.com; or visit www.namesinthenews.com.
Christian Donors to Animal Causes: Target 564,879 Christians who’ve given to organizations that focus on the care and preservation of animals. Price: $85/M. Call: All-N-One List Marketing, 703.717.5621; e-mail firstname.lastname@example.org; or visit www.alln1lists.com.
Furry Friends E-mail Newsletter: Target more than 2.5 million animal-friendly individuals interested in receiving an online newsletter focused on pet ownership and animal awareness. Price: $115/M. Call: Q5 List Marketing, 212.367.7577.
Kitty Shelter Kit Responders From Dialogue Co.: Target 56,480 households that have recently acquired a cat from an animal shelter or their local humane society. Price: $75/M. Call: Statlistics Management Group, 203.778.8700; or visit www.statlistics.com.
Lovers of Animals — Donors: Target 180,104 individuals who’ve donated to help prevent abuse and neglect of animals and the use of animals in laboratory experiments. Price: $60/M. Call: MKTG Services, 215.968.5020; e-mail email@example.com; or visit www.mktgserviceslists.com.
National Horse Peddler Magazine: Target 31,908 subscribers to a magazine for horse owners and breeders, trainers, show participants, and buyers of animal healthcare products and collectibles with a horse theme. Price: $90/M. Call: Midwest Direct Marketing, 913.686.2220; e-mail firstname.lastname@example.org; or visit www.midwestdm.com.