First Tweetmyride Global Campaign to Raise US $1 Million for Charity via Twitter
"There are literally thousands of charities out there doing incredible work, and we're thrilled to have these carefully chosen charities on board. For some, this will be their first foray into experimenting with social networking and they have all embraced this unique style of fundraising and awareness with keen enthusiasm," says co-founder Le oni Milano.
Twitter allows each of the charities the opportunity to connect and communicate on a more tangible level with their followers, donors and supporters, which in turn helps develop relationships for a deeper impact. It gives the charities a voice that helps people connect on a personal level, rather than just being a donor.
The campaign's vision is to also encourage others to hold their own 'tweetmyride' biking events around the world and have family and friends donate (towards their rides) to the participating charities, which they can then tweet about.
Donors get to go online to the tweetmyride website and choose which charity they wish to support from those participating in the campaign. All donations will go directly to each charity.