A Blast From the Past: An Exercise in Transformation (August 2007)

For our August 2007 cover story, “An Exercise in Transformation,” we spoke with Atul Tandon, the innovative fundraising powerhouse who at the time was the senior vice president of donor engagement at World Vision U.S., about that organization’s effort to shift the focus of its development strategies from silos to support — and getting everyone working together to engage donors deeply in the work of saving the world’s children.

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What’s Driving Your Fundraising?

The 8-S Model is designed to provide nonprofit leaders a complete engagement platform to build avid supporters, strong public support, and most importantly of all, sustainable and scalable funding engines. These drivers are universal, and each component reinforces and builds on each of the others.

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