4 Ways to Help Your Nonprofit Ride the Subscription Box Wave
October 10, 2017 at 11:11 am

These days, it seems like there’s a subscription box for everything—from snacks to skin care to dog treats. In fact, websites for subscription boxes received 800 percent more traffic in 2017 than in 2014. Even Condé Nast, the media giant, is making a name for itself in the subscription space...

A Failing Capital Campaign Is Not Possible (If You Do It Right)
October 9, 2017 at 10:49 am

Once you recruit powerful volunteers to serve in leadership positions of your capital campaign, you have an obligation to make sure they succeed. Period! The leaders and philanthropists of your community put their reputations on the line when they agree to serve on your campaign committees or in leadership positions. To let them down and embarrass them by letting a campaign fail will have serious negative consequences for years to come. So, don’t make failure an option...

Are You Prepared for Your Next Interview?
October 6, 2017 at 11:09 am

If you are in the nonprofit career path or considering going into the nonprofit career path, there is one thing you should know: You will have many interviews during your work career. According to a report from the Bureau of Labor Statistics, the median number of years that wage and salary workers have been with their current employer was 4.2 years in January 2016...

Implicit Bias Is Everywhere (Even Rural Virginia)
October 4, 2017 at 1:01 pm

In the last few years, the term “implicit bias” has gone mainstream, and the idea has infiltrated even the backwoods of Virginia. Otis and I talk about this kind of stuff almost every day in our home life and at work. So, implicit bias was on my mind last Sunday as I drove home three hours to go to church with my dad. We sat on the back pew, as is my family’s way...

Cybersecurity Questions to Ask Your Vendor: Part 2
October 4, 2017 at 12:55 pm

Strapped for time and resources, nonprofits often need vendors to get things done. But just because you outsource projects, it doesn’t mean your data is safe from cybersecurity threats. In part one of this series, “Employ These Corporate Cyber Security Safeguards Now," we examined critical initiatives you can employ to help protect your constituent data internally...

Employ These Corporate Cyber Security Safeguards Now: Part 1
September 26, 2017 at 11:02 am

Nonprofits aren’t immune. In fact, nonprofit organizations may be prime cyber-attack targets. Most collect and store sensitive data like emails, social security numbers, billing information and more. Despite this, nonprofits are often hesitant to make cybersecurity a priority due to the investment of time and resources...

How Will You Engage Your Monthly Donors This Fall?
September 25, 2017 at 11:32 am

This question comes up regularly, but especially now, as nonprofits are starting to prepare their fall and year-end appeals. Should you or should you not ask your monthly donors for money? The answer is a resounding yes...

Is Your Organization Doing What Is Best for the Donor… or the Organization?
September 25, 2017 at 11:28 am

It’s amazing to Richard and me how nonprofits—that do such great things with the programs and projects they have making the world a better place—have a total disregard for their major donors. One example of this was a story I heard from someone who quit her position as an major gift officer several years ago...

5 Metrics to Measure Your Nonprofit's Success
September 19, 2017 at 11:00 am

When gauging your nonprofit’s success, relying on gut instinct is foolish. It’s necessary to study metrics and see how they change over time. There are several especially worthy measurements that can tell you how your nonprofit stacks up...

What Really Motivates Donors to Give Monthly?
September 18, 2017 at 10:50 am

I’m so excited! I just received “The 2017 Burk Donor Survey Report,” and this year’s study has a huge section on sustainers—comparing this year’s donors’ answers to ones from 2012, when they last had this major focus on monthly gifts...