It’s easy for nonprofits to fall into the mindset that corporate partnerships are transactional. But I’ve learned that a corporate partnership can be truly transformative when it’s rooted in a deep level of mission alignment, mutual respect, and a willingness and ability to contribute to each other’s objectives.
Holidays and birthdays are great opportunities for connecting with supporters. Market special occasion fundraising to boost revenue.
While an effective email strategy is a powerful magnet. Here are four email strategies to get your best fundraising results.
What can you do to generate more attention and get the media interested in your nonprofit? Here are four steps you can take now to get the media’s attention that you need — and deserve.
Keeping your mission at the forefront can enable creative endeavors in marketing without being handcuffed to data.
By using human behaviors, you can gain a competitive advantage and increase donations. The human drive to avoid the pain of loss is extremely motivating. Let’s discuss how to use loss aversion to increase your donations.
Creating individualized 12-month communication plans for all 150 donors on your major gifts caseload to a fundraiser may initially sound like a lot of touch points to create. But the truth is you can create the vast majority of your planning for each donor in less time than you think.
Tax letters should aim to engage recurring donors and encourage them to either make an extra gift, upgrade to a higher level, switch to a higher retaining way of giving, or give the ultimate gift. Here's how you can do that.
Keep in mind these important tips when crafting an impactful case statement.
While ChatGPT is by no means a replacement, it is a tool that fundraisers can use to optimize their work and make their lives easier.
