Our Overloaded 'Bag of Tricks'
You may not be able to master everything (I sure can't!), but having a good knowledge of the strengths and weaknesses of each item in your bag of tricks can help you know where to focus your energies and your limited dollars. And mastering something new that interests you is such a rewarding experience.
It wasn't that long ago when we were wondering if this new thing called the Internet would last. This old dog has absolutely no predictions about the next new thing, but I assure you this — I'm going to do all I can to learn about it from those who are the early adapters and figure out if together we can make it a powerful fundraising tool.