Fundraiser Education

Make the Ask for Year-End Giving
November 30, 2021 at 1:07 pm

Although it may seem like you are competing with every other fundraiser who is making year-end asks, donors have become more intentional and savvier about how and to what causes they give. It’s a simple fact that has been proven time and again in fundraising studies and research: People give to charity at the end of the year.

Never Underestimate the Power of Stewardship
November 19, 2021 at 11:36 am

If you want to raise more money, generate larger gifts, have positive donors tell others about the power of your organization, and a host of other benefits, enhance your stewardship program. However, you will need a plan, strategy, energy, focus and attention to detail.

Fundraising Fears? How To Get Over Them
November 18, 2021 at 1:41 pm

Of those who fundraise off of the side of their desk, the vast majority do not like fundraising. I repeat — they do not like fundraising. They know the need to fundraise, but I’ve heard many of them use the term “necessary evil” to describe fundraising. Yes, it’s the “F” word of the nonprofit sector.

How To Engage Women Philanthropically in Today's World
November 10, 2021 at 11:38 am

Activities in which we engaged to keep us safe from the pandemic took a toll on our ability to sustain relationships with women. Nonprofit organizations that overcame these obstacles found creative approaches to continue to engage women in meaningful ways. Here are three ways to engage women in your mission.

Transactionalism — The Monster in Your Staff’s Closet
November 10, 2021 at 11:10 am

The ultimate expression of transactionalism is assuming that people will not support your mission with their money or time if they are not directly impacted by whatever it is your mission fights.

4 Ways NonProfit POWER Will Inspire Nonprofit Leaders
October 29, 2021 at 1:25 pm

NonProfit POWER returns to provide qualified nonprofit leaders the insight and tools they need to make better decisions and investments for their organizations. NonProfit PRO, the go-to resource for nonprofit management and strategy, will host this invitation-only, hosted summit at the Notary Hotel Dec. 6 and 7 in Philadelphia.

Speakers Wanted for Bridge Conference
October 28, 2021 at 8:00 am

The conference of, by and for direct marketing fundraising professionals is now accepting proposals from prospective speakers for the 17th annual Bridge to Integrated Marketing and Fundraising Conference on Wednesday, July 27 to Friday, July 29, 2022.

The Importance of Self-Assessment
October 22, 2021 at 8:10 am

Employees who self-evaluate are typically happier, more committed, more productive, and more loyal to the organizations they serve. A tool that can be used for self-analysis is a SWOT Analysis (strengths, weaknesses, opportunities, threats).