Mission of the Month: Animal Welfare Fundraising Case Studies

As we announced in our September issue, October marks the beginning of a new monthly feature here at FundRaising Success, the Mission of the Month. To kick things off for the debut, we are featuring animal welfare organizations this month.

So to get things going, here are some the most recent case studies we've conducted at FS over the past 20 months:

• Fundraising Gone Wild! — featuring the Gorilla Organization's Great Gorilla Run and the Arizona Humane Society's 12th annual Pet Telethon.
• Dogged Determination — featuring the Michigan Humane Society.
• Membership Has Its Privileges — featuring the International Fund for Animal Welfare, National Wildlife Federation and American Society for the Prevention of Cruelty to Animals.

Keep an eye out for stories and posts on animal welfare this month across all the FS outlets, including the October print issue, Today in Fundraising newsletter, our website and our social-media sites.