Live It, Preach It
Folks who lead and promote charitable causes almost always position themselves as change agents.
“We’re gonna fix this.”
“We’re gonna make the world a better place.”
“All we need is your investment (money).”
I find this rather amusing.
Don’t get me wrong. I’m all about positive change. The world can use more of it.
What amuses me is how the proclaimers of change don’t seem to practice this in their own organizations.
They are reluctant to embrace their donors as investors.
They cling to obsolete technologies.
They keep using a tool (and paying for it) long after they know it isn’t working.
“But we’ve spent money on it.”
And they continue to spend more, despite the results. Nonprofits are notorious in not understanding the concept of sunk costs.
They continue to work with dysfunctional boards.
And the list goes on. . .
I’m not an advocate of change for change sake. But neither do I believe embracing the status quo is much good, either.
I know if don’t I change when needed, I’ll quickly become obsolete. Seems like there’s new Internet platform or app that I’m confronted with daily. Anyone still using their rotary phone?
The Millennial generation is teaching us new ways to generate solutions to old problems. Philanthro-capitalism. Social entrepreneurship.
Principle 8 of The Eight Principles™ is Invest, Integrate & Evaluate™. It’s the principle of renewal. It's the principle of continually evaluating your fundraising program, discarding what is no longer working and investing in what is. Clinging to obsolete tools or processes doesn't save you money; it costs you.
To those of us in the nonprofit world, let’s do some changing ourselves first, before we seek it elsewhere.
To your fundraising success!
Larry believes in the power of relationships and the power of philanthropy to create a better place and transform lives.
Larry is the founder of The Eight Principles. His mission is to give nonprofits and philanthropists alike the opportunity to achieve their shared visions. With more than 25 years of experience in charitable fundraising and philanthropy, Larry knows that financial sustainability and scalability is possible for any nonprofit organization or charitable cause and is dependent on neither size nor resources but instead with the commitment to create a shared vision.
Larry is the author of the award-wining book, "The Eight Principles of Sustainable Fundraising." He is the Association of Fundraising Professionals' 2010 Outstanding Development Executive and has ranked in the Top 15 Fundraising Consultants in the United States by the Wall Street Business Network.
Larry is the creator of the revolutionary online fundraising training platform, The Oracle League.
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