When we’re trying to grow a business or an organization, there are several ways we can do it:
- We can work harder, longer doing what we’re doing.
- We can do something different.
- We can find better investors.
The first way is where we find many nonprofits. More galas, more donors, more asks. More of what we’re already doing. Just crank up the treadmill.
The second way is where we often find the high-performing nonprofits. Retool our efforts to be aligned with who we are and within the natural laws of philanthropy.
The third way is where we home in on those folks who are aligned with us. Our values, our dreams. This approach can make your organization soar. But only if you’re already doing the second thing.
Think about it.
