But I Want to Be Sure!
I cannot count the number of times I have been asked some variation of, “Are you sure this will work?”
In fundraising, this question usually is phrased something like, “Can you show me other organizations in exactly the same situation when their investment of X gave them Y.”
First, no matter how similar, there aren’t any situations exactly alike. None.
Being reasonably certain, even 90 percent certain isn’t surety. Surety doesn’t exist.
The nonprofits that know this and take the measured leap are the ones that move to the head of the pack—quickly.
Principle 3 of The Eight Principles™ is Leadership Leads™. The governing board and senior staff of an organization are the ones responsible for doing the leaping. Far too often, however, those leading are the ones resisting their role.
You know that’s the mindset of leaders when their first response to almost every proposal begins with the word “but.”
The principle “Leadership Leads” is the law of direction. It can and should be aspirational. It’s a tragedy when it becomes status quo, or even retrograde.
Regardless, others will follow their leaders—wherever they lead.
To your fundraising success!
Larry believes in the power of relationships and the power of philanthropy to create a better place and transform lives.
Larry is the founder of The Eight Principles. His mission is to give nonprofits and philanthropists alike the opportunity to achieve their shared visions. With more than 25 years of experience in charitable fundraising and philanthropy, Larry knows that financial sustainability and scalability is possible for any nonprofit organization or charitable cause and is dependent on neither size nor resources but instead with the commitment to create a shared vision.
Larry is the author of the award-wining book, "The Eight Principles of Sustainable Fundraising." He is the Association of Fundraising Professionals' 2010 Outstanding Development Executive and has ranked in the Top 15 Fundraising Consultants in the United States by the Wall Street Business Network.
Larry is the creator of the revolutionary online fundraising training platform, The Oracle League.
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