Time Inc.

How Should You Spend Your Time: Building Your List or Building Relationships?
September 24, 2013

Many of our metrics seem to weigh heavily on the side of acquiring new donors, new names for the list, new event attendees. As a result, I feel like there's often not enough appreciation, and therefore not enough time devoted to, building relationships with those who are already on our lists. 

No Time for Planned Giving? Try These Quick Ideas!
August 29, 2013

Here’s the truth: I don’t know a lot about the technical end of planned giving either. And I don’t need to know it. But I do know this: I know who the best planned-giving prospects are. And I know what to do with them. And that’s all YOU need to know too. So here’s a quick and dirty plan you can implement right now. And I can’t imagine a greater return on your effort!

This Is Our Time for Storytelling: 3 Tips for Writing About Social Change From an Award-Winning Author
June 26, 2013

Storytelling can influence social change. And the time is now. Today, each of us has the opportunity, and the platform, to not only share our stories but also to play a role in creating positive impact by informing the global conversation. Beverly Schwartz, VP of global marketing at Ashoka, author of “Rippling: How Social Entrepreneurs Spread Innovation throughout the World,” shares three (and a half) storytelling tips: 1. Be your own change. 2. Speak from your heart, share your truth. 3. Accessible, relevant and realistic examples allow others to see their own power.

Nonprofit Blog Carnival: Your 25 Pieces of Best Advice
April 30, 2013

For the month of April, I’m hosting the nonprofit blog carnival. A carnival is a mix of contributions from bloggers and readers on a shared theme, and I chose the theme “best advice.” I asked you the following question: What was the one, best piece of professional advice you ever got and why? How has it transformed your work? I also invited readers’ best single piece of advice for people who work at nonprofits. There was an incredible response. Here are your answers! 

It's 'Back to Acquisition' Time!
August 9, 2012

For most nonprofits, the fall is a critical time for raising funds and for acquiring new donors. Hopefully you have been acquiring them all year, and cultivating new donors to ensure they give again (and again), but the fall provides a great opportunity to get additional donors on board before year-end.