Blackbaud
Nothing keeps donors engaged like timely, personal acknowledgments. If donor acknowledgment is the key to retention, what are the keys to donor acknowledgment and recognition?
Fundraising Success is 10 years old! Here, fundraising pros recall the state of fundraising in 2003, and talk about what's changed and what they hope to see happen in the next 10 years.
The easiest place to look for new donors is among your member base. Current members understand your value and enjoy your work. So how do you convert your current financially motivated members into donors who are philanthropically motivated to help your organization achieve its mission? Here are four ways to use human psychology to convert your members to donors: 1. Tell your story. 2. Listen. 3. Segment. Thanks and reinforce.
At bbcon, two fundraising professionals shared the key attributes of engaging e-mail and ways to optimize e-mail communications in their session, "Email in a Social Media/Mobile Device World."
The final months of the year are going to be big months for nonprofits; that’s a given. The main question is: How are you going to capitalize on the philanthropic spirit?
Our research surfaced five actions nonprofits can take to grow their donor pools and maximize their exposures during the holiday season: 1. Get an early start. 2. Use digital to drive discovery. 3. Video turns viewers into donors. 4. Mobile is a must. 5. Build your brand around your mission.
Recent tweets from folks you should be following.
The bbcon session, "60 Tests in 60 Minutes," provided a great reminder for direct-response fundraisers of all missions, locations and sizes — if you aren't testing, you aren't really fundraising.
Blackbaud announced the winners of its annual Nonprofit Impact Awards. The awards honor organizations that use technology to make a positive impact on their missions, constituents and society. Seven organizations were recognized as part of this year's awards: Heifer International, the Tenement Museum, Central Park Conservancy, ANERA, St. Joseph's Indian School, Evangelical Lutheran Church in America and Human Rights Campaign.
It’s pretty safe to say that every nonprofit wants more donors. As you know, getting more donors is easier said than done. During BBCON, Rosita Bradham, principal consultant at Blackbaud, and Jeffrey Leib, principal consultant at Jeffrey Leib Consulting, took on the issue of taking people who have interacted with your organization once and turning them into subscribers or members.
The presentation was kicked off with common obstacles to turning people into members, including a lack of necessary information, uncooperative staff and a lack of institutional support for promoting memberships.