Monthly Giving

Good news! Monthly giving is one of the few groups of small donors that is (still) growing. Not surprisingly, because organizations have started focusing on it over the past few years...

I just came back from a conference in New Orleans. It was my first time visiting, so I had planned a little bit of time to see the sights and “soak up the culture.” It inspired me to write about monthly donor motivation...

I just attended Fundraising Day in New York. One of my favorite sessions was about sustainers, of course! It was led by great moderator Paul Habig from Sanky; and two experienced monthly donor fundraisers, Luke Franklin from the ASPCA and Emily Stevenson from EDF...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: elements of a good major gift program, monthly donor secret sauce and nonprofit recruitment and retention...

What’s the monthly donor secret sauce? This was one of the questions that came up in a recent podcast I recorded. The answer is that there really is no secret sauce for generating more monthly donors other than...

I challenge you to take a look at those little donors and see how many times they’re sending you their pennies or quarters. I bet it’s probably quite often! So all in all, those many little gifts make up for much bigger ones...

Monthly giving is clearly a solution to securing increased giving within your annual fund. One-time giving decreased by 2%. But monthly giving increased by 17% and represents 16% of all online revenue. What are your current stats for monthly giving? I ask because whatever they are, strive to double them...

Of course in your organization, nothing ever goes wrong with your monthly donors. But what would you do if something did? Would you hide? Would you stick your head in the sand and let someone else handle it? Or would you consider your donors and confess?...

Welcome back to #NPPTrendingNow, a weekly video series where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week. Here's what we've got going on for you this week: how nonprofits should be evaluated, how to crack the monthly giving code and why donor retention matters...

I know most fundraisers first want to think about creative, but the reality is that monthly giving especially is much more about systems, analysis, being proactive and collaboration. It’s about being willing to solve problems and create opportunities...