Fundraiser Education

7 New Tactics for Turning Around a Nonprofit
October 13, 2015 at 10:11 am

Leaders are familiar with the initial steps necessary to turn around a faltering organization. Develop a vision, communicate the vision to promote buy-in and execute the vision. In the world of nonprofits, where much of the work is provided by volunteers, donors and staff seeking aspirational satisfaction as opposed to financial, there are additional tactics…

The 4 Impulses of Nonprofits and What They Each Create
October 13, 2015 at 10:06 am

A struggle is under way for the “soul” of America’s nonprofit sector, that vast collection of private, tax-exempt hospitals, higher-education institutions, day care centers, nursing homes, symphonies, social service agencies, environmental organizations, civil rights organizations and dozens of others that make up this important, but poorly understood, component of American life. This is not a…

Make ‘Do Unto Others’ Your Nonprofit’s Golden Rule
October 13, 2015 at 9:45 am

If you want gifts, you must give them. The essence of a relationship is reciprocity: give and take. When you are kind and giving, people want to reciprocate. Yet too often nonprofits put "taking" at the center of their development strategies. Do you ask, “What can we do today for our donors?” Or, do you fall into the camp that asks, “What can our donors do for us?”

4 Questions Fundraisers Must Be Prepared to Answer
October 12, 2015 at 10:35 am

The gold-lettered Donor Wall of Fame is a cornerstone of philanthropy. To entice donations, fundraisers also will deploy competitions, hierarchies of giving, and naming rights to new buildings and even to entire schools. But after years of fundraising—and being asked for money himself—Howard H. Stevenson has concluded that public recognition is not the major reason…

Measuring Conference Success
October 12, 2015 at 9:56 am

Another year, another three to eight conferences. And every year you learn something new, meet tons of people and walk away thinking, “That was the best conference ever!” But what really happens when you get back to your office? How will you measure the success of your conference experiences this year?

From 'OK' to 'Wow': A Guide to Better Fundraising
October 8, 2015 at 9:54 am

We often hear about the fundraisers who use false promises and manipulation to get gifts, but the vast majority are honest, hardworking and passionate about the causes they represent. But, I daresay, a lot of them are kind of stuck at mediocre. This is generally not a result of laziness or a lack of desire. Rather, fundraising is complex. If you want to go from “OK” to “Wow,” no matter how many fundraising hats you wear, here are some tips to keep you moving forward...

The 5 Best Practices for Matching Gifts Success
October 7, 2015 at 9:09 am

Companies that offer matching gifts don’t always do the best job of internally promoting their employee-giving programs, and as a result, many eligible donors don’t submit matching gift requests. Matching gifts are free money that your nonprofit should be claiming, and there are easy ways to improve your fundraising in this area. If your nonprofit wants to improve its matching gift fundraising, then these top five best practices are for you...

What Nonprofits Can Learn from the Fundraising Performance of Bernie Sanders
October 6, 2015 at 10:23 am

Last week, NPQ ran a newswire about what nonprofit fundraisers might be able to learn from Republican online fundraising stats, so this week we will look at what, if anything, we can learn from the extraordinary recent performance of the Bernie Sanders presidential campaign. An editorial from The New York Times calls that performance “a…

Recruiting: Are You Locking Out Fundraising Talent?
October 6, 2015 at 9:45 am

I’ve done plenty of searches as a manager of fundraisers and as a headhunter. In my headhunting role I would always ask, “Will you consider nontraditional candidates?” Even among those who say "yes" (most are honest and say no, despite my discussion of the possible advantages), it was clear that there was a discomfort with hiring an outsider. This from clients who I knew were outsiders themselves not long before. In effect, they locked the door behind them...