Hundreds Attend Reading Is Fundamental's Gift of Reading Gala
June 2, 2010

WASHINGTON, May 28, 2010—Hundreds of children's literacy supporters attended Reading Is Fundamental's Gift of Reading Gala on May 26th at the Mayflower Hotel in Washington. For more than 43 years, RIF has helped children discover the joy of reading by bringing books to life. This year's event raised more than $410,000 to benefit children's literacy programs nationwide.

The gala brought together distinguished policymakers, as well as corporate and community leaders who share RIF's vision of a literate America. Award-winning host of NPR's Weekend Edition Sunday, Liane Hansen, was master of ceremonies at the gala. During the ceremony, stories from RIF alumni demonstrated the power that being able to choose a new book can have on children.

Making Event Participants More Successful With Social-Media Tools
May 18, 2010

The popularity of social media websites like Facebook, Twitter and YouTube has given rise to promising new ways for event participants to raise money online for nonprofits. While some industry observers doubt the fundraising potential of these platforms, participants in special events continue to be an exception and have shown strong success by tapping in to the power of social networking.
February 1, 2010

Back in 2008, many Americans got their first taste of social networking for good through the Web site mybarack (or "MyBO" as it came to be known). The site engaged Barack Obama supporters online with a goal of inspiring action offline — attending events, canvassing, phone banking and, of course, donating.

New Golf Concept Developed to Help Nonprofits Raise Money
November 20, 2009

SAN FRANCISCO, November 20, 2009 — The Nonprofit and Golf industries, both rocked by the economy, have joined forces in a unique partnership incorporating charitable donations into online tee time bookings through a new website,, it was announced today by Steven Schwartz, Co-Founder and Chief Executive Officer of GoodPlay Media LLC. GoodPlay Media, the developer of, is a San Francisco Area-based company focused on delivering innovative media solutions that support charitable causes.

Shake the Money Tree
November 1, 2009

There are myriad ways to raise funds for your cause. One of the most popular is through a live or silent auction. However, fundraising auctions run the gamut from wildly successful to terribly ineffective.

A Charity Event That Always Hits its Stride
October 26, 2009

Fulton, Mo., October 26, 2009, Los Angeles Times — One group started walking on Oct. 18 from Cal State Long Beach. The other set out a week earlier from Westminster College in Fulton, Mo.

Goodwill Celebrates Its First Decade of Online Auctioneering
August 31, 2009

ROCKVILLE, Md., August 31, 2009 —, the nation's first and only nonprofit Internet auction site, is celebrating its 10 years in existence and proving that Goodwill Industries(R) is not only a leader in job placement, but also innovative social enterprise through its use of technology. The charitable auction site, ranked one of the TopTenREVIEWS' Top 10 online auction sites and's "50 Best Websites of 2009," has created a window into cyberspace, bringing a whole new world of shoppers and donors in contact with Goodwill(R) and its mission of providing job training programs, employment placement services and community programs throughout North America.

MyGoodDeed and New York Cares Announce 9/11 Volunteer Programs to Help Children and Communities In New York City
August 27, 2009

NEW YORK, August 27, 2009 — MyGoodDeed, a prominent nonprofit group created by family members and friends of 9/11 victims and New York Cares, New York City's largest volunteer organization, today announced two service projects to be held on September 11, 2009 as the city and nation commemorate the first ever September 11 National Day of Service and Remembrance. Together, these groups will mobilize approximately 150 volunteers in Harlem, revitalizing Jenny's Garden in Riverside Park and participating in literacy projects with students at P.S. 76, the A. Philip Randolph School.