Donor Demographics

Recurring giving is growing, but barriers persist. Here’s how to bolster sustainer programs and improve retention for the long term.

Insights for Nonprofits

Nonprofits struggling with traditional fundraising should engage the 9 million Americans living abroad to strengthen local impact.

The latest GivingTuesday report, “The State of Generosity in 2024-2025,”  reveals $2.3 trillion in global giving in 2024.

For nonprofits looking to launch a texting program, here are six common internal hurdles — and strategies to overcome them.

Statara Athletic Donor Audiences launched to support digital fundraising for college athletics, foundations and NIL Collectives.

Nonprofits must understand how to communicate with different people. Studying donor attributes can help determine the appropriate strategies. 

A new report dives into Christian millennials’ perceptions of wealth and giving as the Great Wealth Transfer approaches.

Here are three tips to optimize your website for aging Gen X and millennial donors to encourage them to give to your nonprofit.

Mobile devices are dominating communication. Here’s what nonprofits can learn from the habits of both older and younger generations.