Donor Demographics

Beast Philanthropy and The Rockefeller Foundation have united to inspire global action through creator-led storytelling.

Five powerful areas — economy, tax policy, generational shifts, DAFs and AI — are reshaping nonprofit fundraising in 2025.

An online survey by Vanguard Charitable reveals 30% of donors say the amount they donated increased compared to the previous year.

New research shows donors favor local impact, clear results and credible nonprofits as economic pressures shape giving behavior.

A new report found the ultra wealthy population now holds $59.8 trillion — twice the value of the U.S. economy — plus other findings.

New research finds affluent donors are fewer in number but more intentional with their giving. Here’s what makes a difference.

Women’s philanthropy has become more visible and values-driven, according to a recent report from the Women’s Philanthropy Institute.

CCS Fundraising’s “2025 Philanthropic Landscape” revealed charitable giving hit $592.5 billion in 2024, plus other findings.

Recurring giving is growing, but barriers persist. Here’s how to bolster sustainer programs and improve retention for the long term.

Insights for Nonprofits