Direct Response

The future’s looking bright for fundraising, but the rapidly upcoming generational shift has a lot of nonprofits looking to the future.

As 2023 is looming in your windshield, I am sharing some ways I’ve found to reduce frustration and — most importantly — improve confidence in your skills as a fundraiser. I encourage you to choose at least three of them and make them part of your personal career growth plan for 2023.

Here are seven strategies to elevate your current mid-level donor experience and generate more revenue.

NonProfit POWER resumed yesterday with a full day of educational content and networking for nonprofit leaders and decision-makers. Here's a brief look at what attendees experienced yesterday. 

Nonprofits are service-oriented. While there are distinctions between for-profit and nonprofit, customer service applies equally.

Year-end is looming and may seem overwhelming. Here are things to work on to impact your income positively before Dec. 31.

Jacqueline House, Safe Children Coalition’s vice president of communications and community engagement,and Tracy Vanderneck, president of Phil-Com, join The NonProfit Voice to share the keys to nonprofit messaging.

As you prepare for year-end, your constituents may have different priorities now. Here are some tools to assess your donor database.

Often, we fundraisers and direct marketers want to try something new because we were tired of it long before the donors are. We are always trying to come up with new stories, new ideas, and new approaches. But at some point, the creative juices stop flowing and we’re getting closer to burnout.

Being smaller is no excuse for not making a heroic effort; your mission deserves smart fundraising. And smart fundraising means taking advantage of these big opportunities.