Creative

This Month — A Brandraising Twofer
October 1, 2010

Start your donor relationships off right with prompt, polite thank-you notes, and start lighting the fire for your end-of-year appeals today.

And the Winners Are …
September 1, 2010

It was a big year for the Gold Awards, folks! 2010 marked the year with the largest number of entries to date. All told, the 108 submissions represented 15 nonprofit organizations and 30 agencies. We're thrilled, and want to say congratulations to the winners and thank you to everyone who participated.

Happy Holiday (Giving) Season to You!
September 1, 2010

FundRaising Success recently did a quick, informal poll of a number of fundraising professionals from across the sector, and here are some of their "off-the-top-of-my-head" tips for ending the year with an uptick in giving.

Fundraising From Yourself
July 1, 2010

It's lurking. It's close. And it's deadly. It forces hundreds of nonprofit organizations out of business every year. It robs even more organizations of their resources and leaves them foundering, unable to fully accomplish their missions. It destroys the careers of 
hundreds of hardworking and idealistic people.

Be SMART About Fundraising
May 18, 2010

These days, people are bombarded with messaging from every angle, and with their precious little free time, it's easier for donors to hit the delete button or toss their mail in the recycling. To reach donors, you have to break through the noise with relevant, attention-getting communications. And you must have a way to measure their impact as well.

When Goofus and Gallant Raise Funds
February 1, 2010

Remember Goofus and Gallant? They're two boys, brothers maybe, whose morality tales in children's magazine Highlights (that mainstay of doctors' waiting rooms) had a profound impact on the moral and behavioral development of many a boomer-aged kid — though not always the way the authors intended. (They are also, I'm compelled to mention, 
registered trademarks of Highlights for Children Inc.)