Agencies & Consultant

The Future of Donor Acquisition Is Digital
April 25, 2017 at 10:53 am

Monthly giving is seeing double-digit increases in year-over-year growth, and for good reason. Nonprofits depend on a continuously scalable base of donors and revenue to fund their important missions and services. Among the many options in an organization’s fundraising portfolio, monthly giving offers a more reliable, steady income stream that is resilient to economic ups and downs...

Grammy Museum Merges With Grammy Foundation on Music Preservation Efforts
April 24, 2017 at 9:26 am

Since its launch in 2008, the 30,000-square foot Grammy Museum in downtown Los Angeles has provided not only an entertaining look at the enduring legacy of music (one of Michael Jackson's sequined gloves is prominently on display), but also serves as an educational tool, teaching thousands of schoolkids each year about the history and social…

5 Trends Facing Nonprofits Now
April 20, 2017 at 3:24 pm

Evaluating—or re-evaluating—recruiting strategy, community outreach and ways to improve volunteer programs should include a thorough understanding of current trends and changes impacting the nonprofit sector. In conducting our latest research into the state of volunteerism and volunteer screening in America, we asked for feedback from more than 700 nonprofit professionals...

Reality (You’ve Got to Deal With It)
March 29, 2017 at 8:42 am

I’ve seen great turnarounds in poor-performing nonprofits. I’ve also seen many fail terribly. To map out a plan for greater mission focus, increased impact, heightened leadership and transformational philanthropic support are invigorating. But to get to that vision, you must first deal with reality—where you are. And that often means making tough decisions...

Fundraisers Come Together to Create Thrive Marketing Group
February 22, 2017 at 9:53 am

Ellen Cobb Church and Jennifer Mercer have teamed up to launch the Thrive Marketing Group, according to a company release. Thrive is a team of fundraising professionals who will take traditional fundraising strategies and combine them with new emerging insights and strategies to meet the needs of their clients.

Client/Agency Relationships: Carrot or Stick?
February 21, 2017 at 12:59 pm

Most nonprofits work with agencies in the marketing and fundraising arena. But some of those relationships are not “healthy.” Is it about management style? Is this a “carrot versus stick” debate?...

How to Get Agency Results From Your In-House Creative Team
November 1, 2016 at 11:35 am

If your organization is in need of advertising agency-level work, there are two ways to go: lead the search for an outside agency or establish your creative team as the go-to in-house agency. If working with an outside agency is not feasible, consider positioning your in-house team as the in-house agency of record for the project. Here's how...

Animal-Welfare Veteran David Gregory Joins Newport Creative
February 4, 2016 at 8:57 am

Newport Creative, Duxbury, Mass., today announced that David Gregory has joined its growing fundraising team as vice president of business and strategic development. Gregory was chief financial officer at Michigan Humane Society before joining Newport Creative. The move is a strategic part of the agency’s growth plan and commitment to the animal welfare market...

A Dream Realized
January 21, 2016 at 11:09 am

My dream always has been to overcome the barriers of both accessibility and availability. To give the leaders of even the smallest, most modest organizations the opportunity to fulfill their potential. On Tuesday, The Eight Principles™ team launched a platform, which makes the principles of strategic fundraising and paradigm concepts available to any nonprofit organization at any time, in any place.