Many agencies feel client pressure to reach a certain goal, and it’s safer to focus on one-time gifts. So how do you convince your agency to add monthly giving to your appeals?
Monthly Donor Motivator
Birthdays are powerful opportunities to recognize your recurring donors. Here are ways you can make your donors feel extra special.
Tax letters should aim to engage recurring donors and encourage them to either make an extra gift, upgrade to a higher level, switch to a higher retaining way of giving, or give the ultimate gift. Here's how you can do that.
Kevin Scally, chief relationship officer at Charity Navigator, shared that with a shrinking donor population, recurring gifts can both democratize philanthropy and lower the barriers for giving.
It's always a good thing to be as transparent as possible to your donors. So here are my top five best practices when it comes to recurring gift receipts.
A new year. New opportunities. A renewed focus on donors, mission and impact. To kick off 2023, here are my top three recurring giving predictions for 2023.