You can use an anniversary as a special day, even a whole special year as long as you don’t make it about you, the organization, but make it about you, the donor.
Monthly Donor Motivator
Nonprofits can and should utilize special days like Valentine’s Day, Earth Day, Mother’s Day, Father’s Day, and even World Toilet Day for special giving campaigns.
It’s finally here: a new handbook on direct mail called "Creative Deviations." It’s heavy, it’s filled with 286 pages, with nice large print, easy-to-read typeface and lots of “yous.”
As prices go up and inflation is a reality, are you worried about what’s going to happen with monthly donors? I’m right there with you. That’s why I was excited to see Enthuse’s “Donor Pulse Report: Summer 2022."
In her latest blog, Erica Waasdorp begs the question: What can you do with just $1? She points out that combining those dollars will help make the giver stand tall, and that microdonations will eventually make a huge difference.
Today, there are so many more ways to engage with your donors in all channels & media that you have more opportunities to practice.