Fans of a Good Cause
By using these techniques to reach out to sports fans and their families, the Ambassadors have helped nonprofits raise thousands. The Colquitt County (Georgia) Habitat for Humanity hosted the Ambassadors at its high-school gymnasium and raised more than $14,000. The American Cancer Society filled a stadium with 2,000 community members and raised more than $21,000 — as well as awareness — for its program. So, don’t discount that hairy guy with the painted chest. He might just become your biggest fan.