It's Never Too Late to Ask

By Jeff Jowdy

"Giving and Volunteering in the U.S.," a landmark Independent Sector study reported that 57 percent of American households were asked to give to nonprofit organizations and that 61 percent gave when asked. Repeatedly, when we survey and interview our clients' donors and non-donors, not being asked is at the top of the reasons people do not give - along with a lack of connectivity to the organization/cause or understanding of where the money will go.

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Jeff Jowdy Author's page

Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.

Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.

Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.