Innovairre Forms Strategic Partnership With IQR Consulting to Serve India
(Press release, March 24, 2015) — Innovairre Communications formally announced a partnership with IQR Consulting, the 6-year-old data analytics/data services and marketing firm from Western India. The strategic partnership follows up on Innovairre's commitment to growth by delivering new, advanced fundraising solutions.
Beyond its commitment to data/technology-driven solutions, the partnership to enter the Indian market supports Innovairre's commitment to international expansion. Don McKenzie, Innovairre President & CGO, stated, "The company has been methodical in our global expansion, starting with North America, expanding to Western Europe, and now we're focused on emerging markets that have large, growing, philanthropically- minded middle-class populations and important social needs. Recently we entered Brazil, and that foray has been extremely successful. India, with its population of 1.3 billion and many important issues, was the next logical market for us."
Rahul Nawab, CEO of IQR Consulting, indicated, "Innovairre's fundraising expertise and comprehensive solution set is particularly well-matched with our evolving needs in India. We're also confident IQR's unmatched data and analytical strength in India will enable us to expand quickly, improving the lives of millions of Indians. We are overjoyed that Innovairre chose IQR Consulting as its strategic partner in India."
Innovairre's Indian entry is also part of Innovairre's Asian expansion plans. The company has maintained a sophisticated manufacturing capability in China during the past 20 years, with three locations and one million sq. ft. of production, design, and service capabilities. Innovairre is also now exploring opportunities in other Asian markets.