Conference Roundup: Major-Gift Fundraising for Anyone

Major-gifts fundraising is as much a mind-set as it is a set of strategies and techniques, says Marshall Ginn, principal and founder of Viriginia-based consultancy Capital Development Strategies. As such, it’s an attainable goal for nonprofits of all sizes.

“Many steps require little to no financial cost — just an investment of time,” Ginn said during the session “Holistic Approach to Major Gifts” at the 2008 Bridge Conference held last week in Washington, D.C.