A Blast From the Past: A Tradition of Giving (June 2008)
FundRaising Success published its first issue in November 2003, which makes this our 10-year anniversary year. To celebrate, we'll be taking a look back at past issues throughout the year.
It's easy to focus on older donors — after all, they give the bulk of funds. However, fundraisers must always be looking to engage the younger generations as well to turn today's young adults, children and grandchildren into tomorrow's donors. In our June 2008 issue, Diane Scar, then mid-Atlantic zone director of the Jewish National Fund, offered tips on how to do just that in the story, "A Tradition of Giving."