Jimmy Kimmel Calls Out Jeb Bush's Silly Fundraising Gimmick

Roughly 87 percent of fundraising emails from political candidates are ridiculous—ridiculous as in hugely melodramatic, making up random fundraising targets (we are only $1,538.32 away from our midnight goal!), and doing just about anything underhanded or gimmicky to get you to pony up a couple bucks.

And yet, these candidates almost never get called out on it. Which means the emails continue, on and on—a never-ending cycle of desperation and annoyance.

Enter Jimmy Kimmel, who did a public service this week by pointing to a particularly silly gimmick: Jeb Bush's campaign offered to stop sending fundraising emails during the 2015 calendar year to anyone who donated $25 to the campaign.