The Monopoly Mentality — Why It Will Kill Major Gifts
I often run into fundraisers who somehow get it in their heads that "their" donors only support "their" organizations. Now, I know if they were being honest and really thought about it, they would admit this is not true, but emotionally they act like their donors couldn't possibly support other causes.
Jeff Schreifels is the principal owner of Veritus Group — an agency that partners with nonprofits to create, build and manage mid-level fundraising, major gifts and planned giving programs. In his 32-plus year career, Jeff has worked with hundreds of nonprofits, helping to raise more than $400 million in revenue.