Stand Firm for Principles
Take a stand for what is right. As my decades in this field that I love grow, two things are continually reinforced:
- There is a right way to fundraise: proven principles and best practices, validated and honed by research. By breaking them and taking shortcuts, you shortchange your mission.
- Even with this body of knowledge, proven best practices and professional standards, there are volunteers — and yes, even staff — who insist that they know a better way.
These are all well-meaning people. They want the best for their organizations.
- Categories:
- Accountability
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
