Social Media Is Bull&%@#?
Roger has been called a "bomb thrower" for his work in the political arena. He certainly got the attention of the conference participants.
While his comment generated lots of conversation and a few friendly barbs later in the day, it does resonate. Many nonprofits expend a lot of resources to be active in social media. Some volunteers, staff and even donors tell their organizations that they just have to be in the arena.
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.