Direct-Mail and E-mail Fundraisers: Check Out Who's Mailing What!
Last month, FundRaising Success sister brand Direct Marketing IQ relaunched the Who's Mailing What! Archive. Who's Mailing What! is the most complete library of direct mail and e-mail in the world, and the new platform makes it easy to search both direct mail and e-mail campaigns in one place. It also monitors social media.
As you know, both direct mail and e-mail are huge for fundraisers, and it's always great to see what other nonprofits are sending to donors' mailboxes and inboxes. The new Who's Mailing What! lets fundraisers track the marketing trends in the industry, see what's working for other organizations and more.
Check out the video below and go to Who's Mailing What! to learn more. It's an invaluable resource for direct-response fundraisers of all missions and sizes.