Corporate Giving: The 10 Companies That Gave the Most in 2013

Corporate giving and corporate partnerships are a large part of some nonprofit organizations' fundraising. And corporate sponsorship was certainly a topic discussed at the 9th Annual Bridge to Integrated Marketing & Fundraising Conference held last week.

In addition to a track dedicated o corporate, foundation and cause-related philanthropy, Wounded Warrior Project's Steve Nardizzi touched on the importance of mission alignment with corporate partnerships during his passionate opening keynote, and another session on peer-to-peer fundraising run/walk/ride events included tips on finding the right corporate sponsors.

That makes the timing of the Chronicle of Philanthropy's "10 Companies That Gave the Most Cash in 2013" perfect. Here is a glance at the list, including each company's giving forecast for 2014 in addition to how much it gave in 2013:

1. Walmart Stores, $311.6 million, expects giving to increase more than 3 percent
2. Wells Fargo & Co., $275.5 million, expects giving to increase up to 3 percent
3. Chevron Corp., $274.3 million, expects giving to increase up to 3 percent
4. Goldman Sachs Group, $262.6 million, no public forecast
5. Exxon Mobil Corp., $227.5 million, no public forecast
6. JPMorgan Chase & Co., $210.9 million, expects giving to increase more than 3 percent
7. Bank of America, $166.5 million, expects giving to increase up to 3 percent
8. Johnson & Johnson, $157.2 million, no public forecast
9. General Electric, $154.8 million, expects giving to increase up to 3 percent
10. Target, $148.6 million, expects giving to increase up to 3 percent

While these companies certainly should be on relevant nonprofits' radars, the common theme across the board is to find synergy between the nonprofit's mission and the company's philosophy and goals. There must be some sort of natural connection, a match in corporate social responsibility ideals and mission.