For fundraisers, the first quarter of the year is as much a time to look back as ahead. It’s a time to find out how year-end appeals tallied up, to assess how winter events performed and perhaps to report back to the board on what it all means.
“Say it! Say the word!” In a church basement in Philadelphia, a Women’s Ministry group is meeting to discuss an upcoming fundraiser. After a few minutes of conversation, the group’s leader points her finger at one of the attendees and yells, “Come on, say it!” “Say what?” the suddenly shy woman asks with a smirk. “Say the word!” “OK, fine … ” she finally concedes. “V … a … g … i … n … a!” With that, the other women raise a prolonged note like a heavenly choir that trails off into a fit of laughter. And the church’s male pastor, who really