Holland

Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.

Remember the story of the boy in Holland who noticed a hole in the dike? Fearing a leak could flood the entire town, he shoved his finger into the hole, potentially avoiding a major disaster.

[Chris Carnie is founder of Factary, Europe’s only consultancy focused on strategic funders — major donors, foundations, companies and government. It operates from bases in Spain, Belgium and the U.K. At the 27th International Fundraising Congress, which took place in the Netherlands last week, Chris and colleague Martine Godefroid presented a session titled Major Donors — The Personal View. Here, he presents a synopsis of that session.] It’s hard to start a major-donor program if you don’t know what a major donor looks like. That’s why we invited a philanthropist and an advisor to philanthropic families to give us their personal views at last

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