CDR Fundraising Group

Announcing the full list of the 2012 FundRaising Success Gold Awards for Fundraising Excellence winners.

CDR Fundraising Group, a full-service agency delivering integrated multichannel fundraising solutions to national nonprofits, has appointed Katy Dubina as director of its Digital Media division and added Stephen Ferrando to its staff as a senior director.

Direct-response fundraisers are being asked to measure more carefully in an increasingly complex environment. So, are we doing it right?

FundRaising Success speaks with Integrated Marketing Advisory Board Chairman Michael Johnston, founder and president of Hewitt and Johnston Consultants (hjc), and IMAB member Sara Spivey, chief marketing officer at Convio, about the role of the IMAB and the importance of integrated marketing and fundraising in today's landscape.

CDR Fundraising Group welcomes the Washington Animal Rescue League. Since 1914, The League, a nonprofit based in Washington, D.C., has taken in homeless and abused animals from across the country, providing them with medical attention and tender care, and finding them loving homes. CDR Fundraising Group will work with the Washington Animal Rescue League to create a robust national direct-marketing program, beginning with direct mail and eventually integrating other fundraising channels into the overall strategy. The League has already established a successful local fundraising program, which CDR Fundraising Group will be helping to continue by expanding the program for increased revenue.

FundRaising Success magazine, the fundraiser's complete source for multichannel strategy and integration techniques, announced the winners in its 2012 Fundraising Professionals of the Year awards competition.

Announcing the 2012 Fundraising Professionals of the Year Lifetime Achievement award winner: Geoff Peters, president and CEO of CDR Fundraising Group.

Twelve organizations recently joined forces to create the first-ever Integrated Marketing Advisory Board (IMAB) for the nonprofit sector. The participating organizations are: Amergent, Avalon Consulting Group, Barton Cotton, CDR Fundraising Group, Convio, Donordigital, Grizzard Communications, hjc, Merkle, Russ Reid, SCA Direct and Thompson Habib Denison.

CDR Fundraising Group in Bowie, Md., has been sold to direct marketing entrepreneur James Moore. In the fundraising space, Moore already owns Barton Cotton in Baltimore, Bernard Data Solutions in Broomfield, Colo., and ResourceOne in Tulsa, Okla.

Terms of the deal were not disclosed. Sources told The NonProfit Times that CDR’s net revenue was roughly $9 million.

Geoffrey W. Peters, president & CEO of CDR, will remain in that capacity, the company announced.

On Wednesday evening, the Direct Marketing Association of Washington presented its annual MAXI Awards on the eve of the 2011 Bridge to Integrated Marketing and Fundraising Conference at the Gaylord National Resort in National Harbor, Md.