Here are the top three strategies that every nonprofit should implement to overcome donor fatigue and keep their audience engaged.
If you want to grow in 2024, your mid-level donors can be one of the most valuable segments to target in an upgrade campaign.
Material announced the results of a new nationwide donor segmentation study, dividing the donor population into five distinct “types.”
Data Axle announced the addition of more than 100 million audience indicators to its donor database cooperatives, Apogee and DonorBase.
Are you mostly focusing on donor acquisition and major gift fundraising? Here are 10 strategies to take advantage of mid-level donors.
As we move into the last five months of the year, it’s time to plan your strategy for your direct mail campaigns to increase donations.
Direct mail is effective, but you should avoid these potential direct mail pitfalls in your next direct mail campaign.