Retention

Fundraising Starts With Annual Giving
August 21, 2020 at 7:37 am

The annual giving campaign is the backbone of nonprofit fundraising. It needs to focus on donor acquisition and retention.

A Monthly Giving How-To: Ask Why
August 10, 2020 at 12:12 pm

If you have at least one monthly donor, you have at least one donor who can tell you why they are giving monthly.

Retention: Still Your Best Strategy
August 4, 2020 at 12:21 pm

Much of what we knew about fundraising before COVID-19 seems to have gone out the window, and “nimble” has been the new No. 1 skill.