If you look at the most recent statistics on donor retention, the year 2020 was not great. One reason was that many organizations put a hold on asking for contributions in the first half of the year because they worried about donors not giving. Many continued to be reluctant well into the second half. Hence, many donors who gave in 2019, never gave in 2020...
Hold on to your seat — you are in for a big surprise. Come with me as we explore new insight into donor retention. And there’s a free prize inside, too. Right now, I am going to give your organization 100 brand new donors; and you get 100 new donors; and you get 100 new donors; and you get 100 new donors. This is my Oprah moment — don’t spoil it...
In this episode of The NonProfit Voice, Nhu Te is joined by Laura Livadas of Solano Land Trust and Doug Schoenberg of SofterWare.
Why are only 16% of nonprofits prioritizing an increase in recurring gifts and 15% an increase in monthly gifts?
Welcome back to #NPPTrendingNow, where NonProfit PRO Editor-in-Chief Nhu Te breaks down the top three coveted stories of the week.
As the competition for donor dollars continues to become steeper, many nonprofits look toward increasing their donor retention.
The pandemic made it even more important to build relations with your supporters.