Retention

AI can speed up donor comms — but without strategy and guardrails, it erodes trust. Here’s how to use it right.

Here’s how nonprofits can acquire higher‑value donors and grow lifetime value as donor counts decline.

Donor value and recurring giving rise, while first-time conversion remains a challenge.

FEP data shows fundraising growth in 2025 was driven by fewer donors, raising concerns about long-term sustainability.

Data shows marketing-driven nonprofits achieve stronger donor retention and more stable funding outcomes.

Why most impact reports fall short — and how nonprofits can make them more effective.

Nonprofits are trusted, yet fewer people give. New insights reveal why engagement — not trust — is the real challenge.

Here’s how nonprofits can stay resilient and financially stable as donors adjust to a shifting economic landscape.

A preview of seven nonprofit trends shaping 2026, from AI and donor retention to governance and storytelling.

Donor attrition is rising. These fundraising KPIs help nonprofits identify early warning signs and strengthen donor engagement.