Personalization

Retaining donors is difficult and retaining a significant number of donors is rare among nonprofits. However, effective donor retention is possible with a retention plan that takes into account why your donors give to your nonprofit, works to build personal connections and gives donors the flexibility they need to continue giving to your organization. 

Data can be used to personalize your appeal campaigns using many variables

In this interactive webinar, you’ll learn why nonprofits need to focus on taking one-time donors to recurring donors amd much more.

In this interactive webinar, you’ll learn how to build a donor engagement plan to drive better fundraising and much more.

Now is the time to reach out to your donors and ask them how they’re doing.

The board meeting has ended. The results included discussion and action around program results, finances, strategy, compliance, etc.

charity: water recently surpassed the 10-million-served milestone. COO shares more about the nonprofit’s unique business model.

The donor giving path today is very different from that of the past. Not so long ago you could draw a straight line from the mailbox to a donation. But for modern constituents—the Baby Boomers, Gen Xers and Millennials alike—their journey is far more tangled.

Fundraising drives with sizzling names raise more money. It’s a statistical fact. The name of your campaign, annual drive or new program should be dynamic and memorable, and convey your values to donors and funders, and the passionate impact you seek...

Using personalization on direct mail pieces is a great tool for building stronger donor relationships, by showing how much the organization cares about the donor and values the connection that has been cultivated over the course of the relationship...