Major Gifts

Be Nonprofit Leaders Who Actually Lead—14 Ways to Show It!
October 8, 2018 at 12:46 pm

Recently, I took part in a LIVE call in which is part of our nonprofit leaders and managers course for major gifts. It gave me such hope because the leaders that are taking this course are doing it because they want to learn about major gifts and, even more importantly, lead their nonprofit to be supportive of the major gift team...

Facing Major Gift Obstacles
October 1, 2018 at 11:44 am

It’s a funny thing about obstacles in life. When they come up, our first impulse is to give up or to question the destination or even the path or strategy. That’s why I found this Zig Ziglar quote interesting and applicable to all of us dealing with major gift obstacles...

Major Gift Fundraisers, Not Asking = Less Love
September 24, 2018 at 1:04 pm

There is a school of thought in the circles of some major gift fundraisers that if you do a really good job of telling your donors you love them by sending them thank-you cards, updates about your programs and small gifts every once in a while, the donor will just give out of the kindness of their heart...

You Need to Celebrate the Success of a Major Gift Officer
September 17, 2018 at 11:52 am

It was a pretty sad conversation. I had just hung up from a phone call with a really good major gift officer. And I had to admit I did not know what else I could have done. Here’s what happened...

Are You Organizing Nonprofit Caseload Work Instead of Planning?
September 4, 2018 at 1:20 pm

OK, let’s be honest. It’s just you and me talking. No one else can hear our conversation. This is about planning for donors on your nonprofit caseload. Tell me the truth. Are you really planning what you will be doing with each donor on your caseload this next week, this next month, over the next few months?...

How to Transition a Mid-Level Donor to a Major Gift Officer
August 27, 2018 at 12:25 pm

Our team at Veritus gets this question all the time because, not only do we help build and manage major gift programs, we also do the same with mid-level programs. Before I get into how do make this transition, let me talk about why a good mid-level donor program is so helpful to major gifts...

What It Takes To Keep Your Major Gift Officer
August 20, 2018 at 12:32 pm

Jeff and I have been in many meetings where managers are haggling over how much to pay a major gift officer. Sometimes, there is an enlightened manager at the table who realizes that this one major gift officer could generate a substantial amount of revenue and, therefore, he or she says: “We’d better pay them well...

The Path to a Successful Campaign
August 14, 2018 at 10:37 am

You have likely been in the situation where a current or new major gift donor reaches the $500+ cume level of giving. Either the major gift officer drops everything to handle him or her, or the donor is handed off to someone who should not be dealing with donors or the donor (just sits in […]

The Major Gift Value Triad: 3 Things Every MGO Should Have
August 6, 2018 at 12:18 pm

People often ask me, “Richard, what three main things do I need to make my major gift program successful?” I’m sure many people want to know because they feel real frustration about how their major gift program is currently performing. My answer: the major gift value triad...