Events

Country superstar Alan Jackson wanted to raise money for tornado disaster relief that devastated his hometown, so he teamed up with two corporate sponsors for his first in-person concert in more than a year. The sold-out benefit concert, Where I Come From: Tornado Benefit Featuring Alan Jackson, raised a total of $2 million dollars for local relief efforts. It also was live streamed on Facebook and available to watch for a few additional days, reaching an additional 1 million fans worldwide for an additional fundraising impact... 

Social giving experiences were some of the most drastically impacted by the COVID-19 pandemic. As we emerge from an extended period of social distancing, it’s important to reexamine how giving experiences and expectations have changed and what lessons we can learn from virtual fundraising...

In this episode of The NonProfit Voice, Bridge Conference 2021 co-chairs John Thompson (chief creative officer for TrueSense Marketing) and Mirvlyne Brice (senior individual giving officer for Academy of Hope Adult Public Charter School) give a sneak peak at what’s on deck for this year’s virtual event...

The Salvation Army Indiana Division had to make several decisions, especially those affecting special events for much-needed revenue.

Mark is joined by Jillian Schranz of Event 360, Susan Hurley of Charge Running and CharityTeams, and Julie Wallock of Charge Running.

Peer-to-peer fundraising can be an in-person physical event or a virtual version of those events.

This year’s NonProfit POWER will be filled with fundraising how-tos and case studies.

“Walk” used to be a word that helped us understand what to expect and the mechanics by which it worked.

No amount of “projections,” predictions based on past experience, can give you any assurance with a revenue-generating event.

Many nonprofits are looking for ways to keep fundraising moving forward through these turbulent times.