Events

Does the Boston Marathon Have a Charity Problem?
April 21, 2016 at 11:56 am

By all accounts, Monday's Boston Marathon was a huge success, both as a triumph of human spirit and for charity. If it were included in Peer to Peer Professional Forum's "P2P Fundraising 30," last year's event would have ranked 17th among all P2P programs in 2015 gross total and second among single events. This year's race raised $16 million, so far. That should be cause for universal celebration, but not everyone is thrilled with the idea of Boston Marathon as charity run...

Small Budget? Act Like a Big Guy Anyway
April 1, 2016 at 10:22 am

The top 10 U.S. charities combined for more than $59 billion in revenue in 2015 alone. Chances are, your nonprofit isn't quite on that level. According to Independent Sector, just 4 percent of nonprofits top $10 million in annual revenue, while 75 percent of charities have annual expenses of less than $500,000. The majority of the sector is the little guys: small organizations trying to do big things on a small budget. But that doesn't mean you can't look and operate like the big guys...

Nonprofit Events Should Be About More Than Large Checks
March 23, 2016 at 10:42 am

Fundraising events, like galas and balls, can be classy, enjoyable affairs that raise big bucks for larger nonprofits. However, given that most nonprofits are facing a larger demand on their resources, they’re more than ever under pressure to stage events that keep donors engaged well after the champagne buzz wears off, experts say. Take the…

American Cancer Society Seeks 'Amazon-Like' User Experience
March 17, 2016 at 11:18 am

American Cancer Society wants to be the Amazon of the nonprofit sector, in its online presence, anyway. It makes sense. Forbes ranked it as the 10th-largest U.S. charity in 2015, and as it has grown, it has significantly expanded its online footprint. So it's a smart move for the organization to model its user-experience after that of the world's largest online retailer...

Last Chance! Learn the Secrets Behind the Curtain at Some Supremely Successful Nonprofits
March 10, 2016 at 11:06 am

Want inside nonprofit-leadership insights from the chief information officer at America's 10th-largest charity; a certified coach and consultant with a TEDx talk under her belt; the nonprofit branding expert who worked on the McGruff the Crime Dog marketing and promotional campaign; and other high-level nonprofit leaders? You've come to the right place...

The THRIVE Network Honors 5 High-Profile Humanitarians
October 28, 2015 at 10:51 am

The THRIVE Network, a Brooklyn-based nonprofit organization that offers programs and services to help individuals in need reach their full potential, hosted the first People Who THRIVE Cocktail Fundraiser presented by Lamb Financial Group on Oct. 21, 2015, at Ainsworth Park. The event, produced by the Indra Public Relations team, recognized five high-profile humanitarians for their involvement with various charitable organizations...

Charity Accused of Not Sharing Funds Raised for Families of 19 Slain Firefighters
October 14, 2015 at 10:13 am

According to the The Arizona Republic, the Arizona Foundation for Charitable Support failed to distribute funds to the families of 19 firefighters killed in 2013's Yarnell Hill Wildfire. The funds were raised from a pair of charity golf tournaments that used the firefighting team's name and logo, at least once without permission...

Event Construction: Theories, Data and Strategies
October 7, 2015 at 8:33 am

I just wrapped up a great session with Otis Fulton and Robyn Mendez at Nonprofit PRO P2P in Baltimore speaking about how theories, data and strategies give us insight into the way we plan our event programs. Otis brought great insights on human behavior and motivation from his background as a psychologist and consultant, Robyn…

Liveblog: NonProfit PRO P2P: Redefining Peer to Peer Conference
October 1, 2015 at 6:00 am

Are you at the NonProfit PRO P2P: Redefining Peer to Peer Conference? You should be! But if you couldn't make it, fear not: We’ll be providing live coverage of the event throughout the day, updating with key information, photos and tidbits from the conference. This post will serve as your go-to hub for everything, so make sure to check in throughout the day...

Is Your Online Event Revenue Declining?
September 29, 2015 at 11:07 am

There is a worrying trend that may sound familiar to some of you: Fundraising event revenue online is down in the first half of 2015 versus the same time last year. Not in all cases of course, but in enough situations to warrant a discussion. Some of the data I have examined tell a pretty clear story. As audience shifts from desktop to mobile, the average gift online is declining. So even though there are more donations, the overall revenue is less than 
the same time period last year. What’s going on here...