Us Monitor Develops a Comprehensive Mail Condition Reporting Service
(Press release, April 6, 2015) — US Monitor has announced that it has added a comprehensive mail condition reporting service to its mail tracking and list protection services in response to the increased incidence of mailings being delivered in poor condition. The new service lets mailers know if poor condition is affecting their mail delivery and whether damaged mailings or missing inserts are hurting their response rates.
Mailers will learn if their direct mail or catalogs are received torn, creased, smudged, wrinkled, stained or with water damage; whether there are printing errors or problems with ink jetting and addressing and if contents are missing after mail is opened.
"A recent project involving a national catalog brand showed that 23 percent of the catalogs received by our field agents arrived in poor condition" says Paul Ercolino, president of US Monitor. "The cataloger was able to work with its printer and determined the weight of the paper being used was the issue and made the necessary adjustments to improve the customer experience."
Direct mailers will have the ability to receive scanned images or to have the damaged pieces returned to them. Custom programs are available. To find out the condition of your mailings go to usmonitor.com/cmc.