Today's Featured Blog Posts
LinkedIn 277% More Effective for Lead Generation Than Facebook & Twitter [New Data]
"Social media can be a huge contributor to a company's lead generation efforts in both B2B and B2C. But how efficient are the various different social channels in directly driving leads? In a recent study of over 5,000 businesses, HubSpot found that traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3 times higher (277%) than both Twitter (.69%) and Facebook (.77%)." Click here to read the full post.
3 Ways to Become a Trusted Fundraising Advisor
"Real success in fundraising happens when you become a trusted advisor, a person who is sought out for his advice and support. This happened for me when companies started calling me between cause marketing programs for all sorts of cause marketing, social media, and giving advice." Click here to read the full post.