And the Winners Are ...
Check out this month's cover story for results of FundRaising Success' annual Gold Awards for Fundraising Excellence competition. After hours of grueling debate and some surprise twists, our judges finally decided on the best of the best from among more than 80 entries. Winners were named in categories including Fundraising Campaigns of the Year; Acquisition (50,000 and more mailed); Acquisition (fewer than 50,000 mailed); Renewal (50,000 and more mailed); Renewal (fewer than 50,000 mailed); Special Appeal; Grand Control of the Year; E-philanthropy; Multichannel; and Fearless Fundraising.
Don't Write Crappy Content!
In her To the Point column, Jocelyn Harmon warns, simply, "Don't Write Crappy Content!" Better yet, she offers valuable tips on how to avoid it.
Elements of a Successful Fundraising Appeal
In Easier Said Than Done, columnist Jeff Brooks outlines the seven crucial elements that are a part of every successful fundraising appeal. Are you including them in yours?