How the Recession Improved Our Lives
Yes, it really did. . . .
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But should you?
Like my foray into becoming a one-man-only personal hair stylist, there are some things that you maybe shouldn't change . . . at least not without a lot of thought. For example. . . .
Being grateful for who you have
Did you find yourself thanking your donors more for their support during lean times? Were you quicker about getting out receipts, more apt to pick up the telephone and call to express gratitude, and creative about finding ways to show your appreciation?
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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